UKIC / Marketing & Communications

Marketing & Communications

About Our Office

The UK International Center Office of Marketing and Communications is here to help staff, faculty and students design materials for promotion, as well as support and advise on matters of international communications and branding.

All materials/items representing the UK International Center, its units, and its programs should be created and/or approved by the Marketing & Communications Office—particularly those bearing the university or UK International Center logo. We ensure consistency with UK branding standards and compliance with licensing requirements. By working with our office, you help project a clear, unifying image for the UK International Center and the University of Kentucky in the international landscape.

Scroll down to view our resources! If there's something you can't find, please email Daniel Flener at with your request.

Services offered to UKIC units and staff

  • Planning & Strategy
  • Branding and Graphic Design
  • Email marketing (Salesforce)
  • Writing
  • Social Media strategy, content-creation, reporting & analysis
  • Publications production
  • Photography and video of events
  • Website content creation and development
  • Training in various areas of communications including but not limited to: Salesforce Marketing Cloud and CRM; Graphic design; Social media trends, measurement and analytics; Public speaking; Media training; Project management systems (Meistertask, Trello). Others available upon request.

​​​​Services offered to college, academic units and other offices across campus

  • College/Unit consultation and guidance on:
    • International recruitment and yield strategy for prospective international students (general population, China and South America)
    • Education abroad recruitment strategy for domestic students, particularly underrepresented students
    • Communication strategies for international student audiences
  • Participation in cultural, UK and community events for students, faculty and staff (tabling, speakers, etc.)

Looking to communicate with UKIC stakeholders?

To share information via email and social media with our stakeholders - international students, faculty & staff, etc., please complete this form.

Current email lists managed by the UKIC include:

  • UKIC - ISSS News (students, scholars, community) - every Tuesday
  • UK International Faculty & Staff
  • UK Confucius Institute
  • UK International Center Staff
  • International Advisory Council Members

To submit a request to the Marketing & Communications office, complete this form.


UK Overview - Recruitment UG

For recruitment of prospective undergraduate international students.

International Center Overview

For new faculty, staff, administrators and other UK internal audiences.

UKIC Presentation Template

For presentations with external audiences.


International Center Fact Sheets

Includes one-pager with key data and facts per UKIC unit.

Global Wildcats One-Pagers

This includes a one-page, overview of our Global Wildcats program, where international students can start their UK degree from anywhere.

Electronic Brochure - English

English brochure designed for online dissemination and lead generation.

Electronic Brochure - China Access

English brochure designed for China-only online dissemination and lead generation.

UKIC Social Media









WeChat ID




Photography & Video

UKPR Photography

UKPR and Marketing have photos covering campus, research, Lexington and more.
If asked a password, use seeblue.

Photo release form (ENG)

This form gives consent to UK and UKIC to make use of the images you take abroad or of international students.
It should be signed by any subject who will appear in your photos.

Photo release form (SPA)

This form gives consent to UK and UKIC to make use of the images you take abroad or of international students.
It should be signed by any subject who will appear in your photos.

Recruitment Video

This video (native file) provides an overview of the University of Kentucky to international undergraduate prospective students.